George G Smith Jr. is currently the Director of Digital Marketing for the Global Beverages Group at PepsiCo. Over the past decade, George has a proven track record running digital, social media, and interactive marketing programs that combine innovative digital experiences with some of the world’s most recognized brands.
Outside of his “9-5,” George pursues many creative passions, personal projects, as well as philanthropic endeavors. An active writer, George is putting together a book of poetry and essays that is set to be published in 2015. He enjoys painting – when he can find the space – and photography – when he can find the subjects. George also is a member of the Young Patrons Society for the New York City Ballet and the Metropolitan Museum of Art. A graduate of the University of Massachusetts – Amherst, George was recognized in 2012 as one of the Distinguished Young Alumni and continues his support of the University, serving as co-chair of the UMass Communication Department’s alumni board and through student and alumni mentorships.
George currently lives with his wife Alana in the New York City Metro area.
A collection of thoughts, essays, and items of inspiration that George G Smith Jr finds around the web. Covering everything from art to comic books, pop culture to marketing thoughts – this is the unfiltered (and often unedited) missives from the mind of George.
A collection of personal and professional projects from George G Smith Jr.
You can contact George via the following methods: